SEO Basics for Business Owners: How to Get Found on Google

Search Engine Optimization (SEO) is what gets your business found online. It’s not magic—it’s a strategy to make sure your website ranks for the right keywords when customers search.

1. What Is SEO?

SEO includes optimizing your content, structure, and code so search engines understand and promote your website.

2. Key SEO Components

• Keyword research
• On-page SEO (meta tags, headings, content)
• Technical SEO (page speed, mobile-friendliness)
• Backlink building

3. Long-Term Impact

Unlike ads, SEO builds momentum. The more you optimize and publish valuable content, the more traffic you gain over time—without paying for every click.

CoreTech Solutions helps you rank higher through technical audits, keyword planning, and content strategies.